The aftermarket and service gives companies the opportunity to differentiate from their competitors with product-related services for their primary goods and to stand out from the crowd thanks to a differentiated portfolio
Typically
Aftermarket and Service stands for customer care. For companies, especially in times of crisis, it becomes more difficult to generate leads with their primary goods. Here the aftermarket is the option to set yourself apart from the competition thanks to a differentiated portfolio
In many companies, the aftermarket is simply part of the process, which means that many sales opportunities are not realized and customer satisfaction is reduced
The Aftermarket is constantly changing and is a decisive factor when it comes to long-term customer relationship
The aftermarket is becoming increasingly important.
It gives companies the opportunity to:
The share of sales in a company’s aftermarket is usually between 20-25%, but 50% of a company’s profit share usually comes from the aftermarket
Generally, a sales representative spends 30% of his time with customers, 70% of his time is spent on administrative tasks – this can be changed with suitable processes and tools